Bait and switch marketing is a bad business model - Wendy Westbrook
It wasn't a bait and switch though. They marketed it exactly how it was. The marketing said: this film has a black character in and he will use a lightsaber. That's the
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/cloudfront-us-east-1.images.arcpublishing.com/tgam/YDGWZ7ZN3FHEVJHYQDQOY5XZ2I "Lenovo's 'bait and switch' has customers steaming - The Globe and Mail")
Lenovo's 'bait and switch' has customers steaming - The Globe and Mail
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How to Avoid Accidentally Becoming a Bait-and-Switch Content Marketer – HIPB2B
